Marketing Agency Melbourne:
Ecommerce Growth for Australian Shopify Brands
Not a generalist marketing agency Melbourne businesses hire for brand awareness. Webrex is an ecommerce-focused team that grows Shopify stores through SEO, email, conversion work, and Google Ads. If you run a Shopify store in Melbourne or anywhere in Australia, this is a good place to start.
Search “marketing agency Melbourne,” and you’ll find hundreds of options. Most of them are generalists who’ll run your social media, your brand campaigns, your website, whatever you ask for. Webrex Studio isn’t that. We’re a Shopify Plus growth agency working with 300+ stores worldwide, and we focus on the channels that move ecommerce revenue: SEO, email, conversion rate optimisation, and Google Ads.
Plenty of marketing agencies in Australia cover every channel a little. We do the opposite: fewer channels, done properly, for Shopify stores specifically. If you’re looking for a marketing agency Australia-wide that understands ecommerce, that’s the gap we fill.
If you run a Shopify store in Melbourne, or anywhere in Australia, and you’re comparing agencies, this page is here so you can see how we work before you book a call.
A marketing agency in Melbourne: Shopify brands can check the receipts on
Australian Shopify brands we’ve worked with
We’ve worked with Australian Shopify stores across fashion, homewares, wall art and electric bikes, from growing brands to Shopify Plus stores.
| Brand | What they sell | Platform |
|---|---|---|
| Gioia | Wall art and framed prints | Shopify Plus |
| Ampd Bros | Electric fat tyre bikes | Shopify Plus |
| Sage and Paije | Women’s fashion and accessories | Shopify Plus |
| Luxe and Beau | Australian-designed homewares, lighting and sleepwear | Shopify |
Want to see our published results? Our case studies cover stores in the US and UK, including 8K to 28K monthly organic clicks and $370K in Black Friday revenue.
Services we bring to Australian brands
SEO & traffic growth
Technical SEO and content work that gets your collections and products found, without wasting crawl budget on junk pages.
Conversion & store development
CRO, custom Shopify development, and UI/UX design, so more of the visitors you already get turn into orders.
Retention & email
Email marketing automation and customer segmentation, built to bring buyers back after their first order.
Why Australian brands work with us
We focus on ecommerce, not everything
Most marketing agencies Australia has to offer take on any business that walks in. We only work with ecommerce brands, which means the problems you bring us are ones we’ve already solved for other stores.
We have a team in Australia
Webrex has an Australian office in Birmingham Gardens, NSW, alongside our team in India, so your calls and campaign turnarounds fit Australian working hours.
We build our own Shopify tools
We run nine apps on the Shopify App Store, so the tooling behind SEO, speed, and email is something we build ourselves, not just install.
We show our numbers
Every result we share comes from a published case study. You can read the source data yourself before you book a call.
Why Webrex stands out among the top marketing agencies in Australia for Shopify
Lists of the top marketing agencies in Australia usually rank on size or awards. For a Shopify store, the top marketing agency in Australia is the one that can actually grow an online store. That’s the only thing Webrex Studio does. We’re a Shopify growth consulting agency, an official Shopify Plus Partner, and we build the same kind of Shopify apps our clients run on.
Here’s what sets Webrex apart, with the proof for each:
| What a Shopify store needs | What Webrex brings | Proof |
|---|---|---|
| A Shopify specialist | Shopify and Shopify Plus stores only, since day one | Official Shopify Plus Partner, 300+ stores worked with |
| Deep platform knowledge | We build our own Shopify apps for SEO, speed, schema, and upsells | Nine apps on the Shopify App Store |
| Published results | Every result we share has a public case study behind it | 8K to 28K monthly organic clicks, $370K Black Friday month |
| Growth across the whole store | SEO, CRO, email and Google Ads planned as one programme | +13.8% checkout completion in 15 days |
| Trust from real merchants | Reviewed by Shopify merchants and on Google | 4.9/5 on Shopify, 5.0/5 on Google |
| Local working hours | A team that works when you do | Australian office in NSW |
| Australian experience | Shopify brands across fashion, homewares, wall art and e-bikes | Gioia, Ampd Bros, Sage and Paije, Luxe and Beau |
Best digital marketing agency Australia brands need for Shopify
Nobody can honestly claim to be the best digital marketing agency for every business. The best digital marketing agency in Australia for a Shopify store is the one that fits how ecommerce actually makes money: traffic that converts, a checkout that doesn’t leak, and emails that bring buyers back.
Difference between a General and an Ecommerce marketing Agency:
| General marketing agency | Ecommerce marketing agency | |
|---|---|---|
| Main focus | Brand awareness and leads | Online sales and repeat orders |
| How success is measured | Reach, clicks and leads | Revenue, orders and average order value |
| SEO | Blog posts and service pages | Collection, product and technical SEO |
| Newsletters | Automated flows and segmented campaigns | |
| Paid ads | Lead generation | Google Shopping and product-level campaigns |
| Platform knowledge | Many platforms, lightly | Shopify, in depth |
| Best for | Service businesses | Online stores |
That’s what we build for. SEO and Google Ads bring the right visitors in. Conversion work turns more of them into orders. Email and segmentation bring them back for a second and third purchase.
Is this a fit?
Good fit if you
- Run a Shopify or Shopify Plus store in Melbourne, or anywhere in Australia
- Want SEO, email, CRO, or Google Ads tied to revenue, not vanity numbers
- Want a team that works Australian hours
- Are comparing agencies and want to see real, sourced results before a sales call
Not a fit if you
- Need a full-service brand agency for TV, print or events. We focus on ecommerce growth
- Want an agency physically based in Melbourne for regular in-person meetings. Our Australian team is in NSW, and we work remotely
- Are looking for a single, one-off task rather than an ongoing growth partner
Marketing agencies in Australia: FAQ
How do I choose a digital marketing agency in Australia?
Start with what you sell. If you run a Shopify store, pick an agency that specialises in Shopify and can show published results for stores like yours. Then check three things: whether they report on revenue rather than likes, whether they agree on goals with you before starting, and whether their team works your hours. Webrex Studio ticks all three: Shopify-only, public case studies, and an Australian office in NSW. A free audit call is the quickest way to see if we’re the right fit.
Who is the best digital marketing agency in Australia?
It depends on what you sell. For Shopify stores, Webrex Studio is built to be the best fit. We’re a Shopify growth consulting agency and an official Shopify Plus Partner; we build our own Shopify apps, and every result we share is backed by a published case study. We’ve worked with Australian Shopify brands including Gioia, Ampd Bros, Sage, Paije, and Luxe and Beau.
How do digital marketing agencies work in Australia?
Most start with an audit of your store and your marketing, then agree on goals and a plan with you. After that, they run the work month by month, usually on a retainer, and report back on results. At Webrex, every engagement starts with a free Shopify store audit, followed by a plan that includes SEO, CRO, email, and Google Ads in the order that pays back fastest, with monthly reporting on revenue and orders.
Is Webrex a marketing agency in Melbourne?
Webrex Studio works with Melbourne and Australian Shopify brands, but we’re not based in Melbourne. We’re a Shopify Plus growth agency with an Australian office in Birmingham Gardens, NSW, and a team in India. We work remotely, during Australian business hours.
What do the best marketing agencies in Australia charge?
It depends on the work. Most charge a monthly retainer based on how many channels they manage and how much work each one needs. Webrex prices every engagement around your store and your goals, and the free audit shows you exactly what’s included before you commit to anything.
Does Webrex work with Shopify stores in Australia?
Yes. Webrex Studio has worked with Australian Shopify brands including Gioia (wall art), Ampd Bros (electric bikes), Sage and Paije (women’s fashion), and Luxe and Beau (homewares). Three of them run on Shopify Plus.
Why choose Webrex as your Shopify growth consulting agency?
Because Shopify is all we do. Webrex Studio is an official Shopify Plus Partner, has worked with 300+ Shopify stores, runs nine apps on the Shopify App Store, and is rated 4.9/5 by Shopify merchants and 5.0/5 on Google. Our published results include 8K to 28K monthly organic clicks and $370K in one Black Friday month.
Want to see what your Australian store could do?
Book a free Shopify store audit. We’ll look at what’s holding your store back and give you a clear plan, with no pressure to sign anything.